Better Change Forward – Practical Coaching for Real Leaders
Because leadership isn’t about pretending to have it all together – it’s about showing up as yourself, doubts and all, and making the small shifts that create real impact.
This isn’t another leadership programme full of buzzwords and grand promises. It’s one-on-one coaching designed for leaders who are done with the act and ready to focus on what actually matters: clarity, confidence, and authentic impact.
We work with leaders like you– those who’ve spent years figuring it out on their own, copying what you thought leadership should look like, and wondering why it still feels like you’re winging it. The truth? Leadership isn’t a performance. It’s about asking the right questions, making better decisions, and creating an environment where both you and your team can thrive.
Why You Need a Coach (Even If You Think You’re Fine)
Let’s be honest – leadership is harder than it looks. You didn’t get here by accident, but that doesn’t mean it’s been easy. Early on, you probably did what most of us do: copied what you thought leadership should look like. The firm handshakes. The decisive tone. The performative confidence. And maybe, like a lot of us, you spent more time trying to look like a leader than figuring out what kind of leader you actually wanted to be.
Here’s the truth: Leadership isn’t about the act. It’s about the impact. And that impact starts with you – your doubts, your blind spots, and the questions you’re not asking out loud.
You’ve had those moments:
- Wondering if you’re being too soft. Or too harsh.
- Second-guessing a tough call.
- Feeling like you’re winging it, even when no one else can tell.
You’re not alone. Every leader has been there. The difference is, the best ones don’t stay there.
A Coach Helps You See What You Can’t
The higher you go, the harder it is to get real feedback. People tell you what they think you want to hear. A coach doesn’t. They’re there to help you:
- Spot the patterns in your behaviour that might be holding you – or your team – back.
- Ask the hard questions: Whose rules are you following? What’s really driving your decisions?
- Cut through the noise so you can lead as yourself, not as some idealised version of a “leader.”
Meet Our Fellows – Your Coaching Partners
At Better Change, we don’t believe in one-size-fits-all coaching. That’s why we work with a global collective of trained and certified professional coaches – each with their own unique background, expertise, and approach. They’ve been in the arena. They get the pressure. And they’re not here to give you easy answers or corporate clichés.
Our Fellows are practitioners, not theorists. They’ve led teams, navigated crises, and faced the same doubts and challenges you have. Whether you’re grappling with imposter syndrome, team dynamics, or strategic decisions, they’ll challenge you when you need it and support you when it counts.
Bent Myllerup 🇩🇰 🇬🇧
Empathic with a blunt and direct approach.
Certified Systemic Coach for 20+ years.
Master of Management Development.
25 years of personal leadership experience.
Giuseppe De Simone 🇮🇹 🇬🇧
Passionate about democratising leadership.
Certified Professional Coach for 15+ years.
Engineer turned leader and coach – speaks the language of logic and emotions.
Mogens Villadsen 🇩🇰 🇬🇧
Pragmatic and results-driven.
Certified Systemic Coach.
Expert in scaling agility – from teams to entire organisations.
Find the right match for you. Explore their profiles, see what resonates, and book a free 45-minute session to test the fit. Use the code BC-FORWARD at checkout to claim your session – one per coach.
What Could You Work On?
Coaching isn’t about fixing what’s broken – it’s about building on what’s already working. Here are just a few topics leaders often bring to their sessions:
- Imposter syndrome – How to quiet the voice that says, “I don’t belong here.”
- Decision-making – Making tough calls with confidence, even when the stakes are high.
- Authentic leadership – Aligning your actions with your values, not someone else’s script.
- Team dynamics – Navigating conflicts, building trust, and creating psychological safety.
- Work-life balance – Leading without burning out (or burning others out).
- Feedback and communication – Giving and receiving feedback in a way that actually lands.
- Change and transition – Leading through uncertainty, whether it’s a restructuring, a crisis, or personal growth.
- Emotional intelligence – Recognising your triggers and managing your reactions.
- Strategic thinking – Stepping back from the day-to-day to see the bigger picture.
Find The Package That Is The Best Fit For You
We offer our coaching in three packages to support your individual needs:
Single Session:
- Clarity Call – For when you need to untangle a specific challenge.
- Quick Reset – A focused session to reframe, reflect, and move forward.
- One-Off Sparring – No commitment, just a direct conversation to address what’s on your mind.
- The Starter – Dip your toes in and see what coaching can do for you.
- Breakthrough Session – One conversation to shift your perspective.
Three-Session Package:
- Momentum Builder – Three sessions to gain traction on what matters most.
- The Foundations – Build clarity, confidence, and a plan for your leadership.
- Deep Dive Trio – Space to explore, experiment, and embed new insights.
- Focus Pack – Three sessions to tackle a specific goal or challenge.
- The Essentials – Enough time to start seeing real change.
Monthly Subscription:
- Ongoing Partner – Two sessions a month + async support by mail to keep you moving.
- Leadership Lab – Continuous sparring, reflection, and fine-tuning.
- The All-Access – Regular check-ins and support, so you’re never stuck.
- Steady Growth – Consistent coaching to build habits that last.
- Your Sounding Board – Always-on support for the ups and downs of leadership.
Link for scheduling your conversation will be provided upon registering.
It’s Not About Fixing You – It’s About Freeing You
This isn’t about turning you into someone else. It’s about helping you lead with more clarity, less second-guessing, and a lot more confidence. Because real leadership isn’t about having all the answers. It’s about asking the right questions, making better mistakes, and creating a space where your team can do the same.
You Don’t Have to Figure It Out Alone
Even elite athletes have coaches. Why? Because isolation is the enemy of growth. A coach is your sounding board, your reality check, and the person who’ll help you turn insight into action – without the corporate jargon or grand transformations. Just real, practical steps that work for you.
Small Shifts, Real Impact
Leadership isn’t changed by big gestures. It’s changed by small, consistent shifts – the kind that happen when you’ve got someone in your corner who’s been there, gets the pressure, and isn’t afraid to challenge you.
Here’s the Bottom Line
Better Change Forward is about one thing: helping you lead in a way that feels authentic to you. No scripts. No pretences. Just the tools to show up as the leader you actually want to be.
Why Wait?
Book your free 45-minute do-we-fit? conversation today.
Use the code BC-FORWARD at checkout to claim your session
