Free Webinar – Start Strong, Finish Better: Leveraging AI for High-Impact Sprints

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Free Webinar – Start Strong, Finish Better: Leveraging AI for High-Impact Sprints
Does it feel like your capacity as a Scrum Master is swallowed up by the logistics of the “next event”? Too many practitioners spend their entire week preparing for, facilitating, and documenting events, leaving little room for the deep coaching that actually drives change.
In this webinar, we show you how to start and end your Sprints “on the right foot.” We will dive into professional facilitation tips for Sprint Planning and Sprint Retrospectives to ensure they remain high-value and engaging. Then, we’ll reveal how to integrate AI tools that can handle the heavy lifting, for example synthesizing retrospective insights in seconds.
The goal? To help you save time and increase efficiency so you can focus on what truly matters: coaching your Team, the Product Owner, and the Organization through the complex challenges that happen between the events.

What You’ll Take Away

By the end of this session, you’ll gain insights into how to:
  • Optimize your Scrum Events: Apply effective facilitation techniques to make Sprint Planning more focused and Retrospectives more actionable.
  • Integrate AI tools to automate event preparation, synthesis, and documentation.
  • Manage your time strategically and shift from “Sprint Administrator” to the coach your team needs.

Who Should Attend

  • Scrum Masters who want to move beyond administrative tasks.
  • Agile Coaches looking for practical AI use cases in team facilitation.
  • Product Owners who want a more strategic, coaching-focused partner in their Scrum Master.
  • Engineering Managers and Team Leads interested in optimizing Sprint flow and team health.
  • Aspiring Scrum Masters and project managers exploring the future of AI-driven Agile roles.

Practical Details

📅 Date: Tuesday April 14, 2026
⏰ Time: 16:00–17:00 CEST
📍Location: Online (Google Meet link provided upon registration)
💰Cost: Free

Spots are limited, so register now to secure your place.

About the Speakers

Giuseppe De Simone is an engineer who became a leader, coach, and trainer with over 26 years of experience in product development and 16 years dedicated to coaching, consulting and training clients in different industries.
As a Certified Scrum Trainer, Certified Enterprise Coach, and Leadership Educator, he supports leaders, teams, and organizations in becoming more productive, resilient, and people-oriented.
He is the founder and CEO of his consulting and training business and a Fellow Coach at Better Change.
A speaker at international conferences, Giuseppe regularly shares insights on agility, change management, leadership, and coaching through articles and webinars. His mission is to future-proof people’s skills for a more human, dynamic, and competent workplace in 2030.

Gregory Keegan is an Enterprise Agile Coach with 16+ years of experience supporting agile transformations, leadership development, and cultural change across sectors like FinTech, MedTech, and public institutions.
He has worked with organisations like the European Central Bank, Siemens, and Sanofi to foster business agility and build high-performing teams. His work blends agile expertise (Scrum, LeSS, Business Agility) with a growing focus on AI integration—thanks to a recent ICA-FAI and “AI for Business” certifications.
He is passionate about helping organisations become agile and intelligently adaptive in a changing world.


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